Coaching For Purpose-Driven Entrepreneurs & Authors - Katina Love

Market research: Search online groups, forums, and reviews. Note the exact words people use to describe their struggles and what they wish existed.
Competitor analysis: List a few businesses that offer something similar. Notice their pricing, offers, audience, and how they describe results. I pay attention to gaps rather than trying to copy them.
Customer feedback: Share the idea in a clear, short description with a few people who fit the intended audience. Ask what feels helpful, what feels confusing, and what they would change.

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